H&H Spotlight Social Media

In a rapidly changing media environment it has become crucial for corporations to keep up to date with the newest online media channels. This year's Social Media Spotlight report is the third edition of our focus on the new medium, continuing to present the latest innovations and advancements in the use or application of Social Media from a corporate standpoint. With this most up to date information at your disposal, your company can  to learn to adopt the newest approaches and strategies to communicate more efficiently with your stakeholders online.  

Order the Social Media Spotlight Report 2009 today to learn the latest tricks on how to increase your online visibility beyond the corporate website in the new online media environment. The report contains best practice examples of companies that have succeeded in taking advantage of social media and in depth statistics and analyses from the H&H Webranking team. 

Apart from explaining what social media is and the value of it for your company, the report contains the following parts:

Visibility and presence

• A rundown of all the directories and services where your company needs a presence.
• Statistics of 800 companies’ online visibility.
• Best practice example.

Findability

• Organic search - suggestions on how to get a higher rankings in search engines.
• Paid search - pointers on getting started with search engine marketing.
• Google and Yahoo finance, stenghts and challenges. 

Distribution

• Ideas on ways to increase your online visibility beyond the corporate website.
• Learn how to more effectively distribute your corporate information, press releases, videos, photos, presentations on different online channels.

Listening and intelligence

• Tools and strategies for monitoring the blogosphere.
• New methods of collect business intelligence with feed aggregators using social media.

Communication and participation

• A guide to approache social networks.
• Strategies and tips on how to start an effective corporate blog or microblog.

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